Topic
prices
3 pieces.
01
Japanese Tea Prices & Supply: A Tracked Reference Tencha auction averages, MAFF farm-gate and production figures, export and import volumes, and retail bands — each with its market, year and source named. 02
Matcha vs Coffee: Caffeine, Cost, and What a Switch Involves Matcha is not cheaper than coffee. The 2026 numbers on caffeine per serving, cost per cup at home, café margins, and what switching involves in practice. 03
The Matcha Shortage, Explained: Prices, Causes, What's Next Tencha output has nearly tripled in a decade, yet matcha keeps getting scarcer and dearer. What the 2026 auction figures show, and what to do about it.